In the supplement industry, minerals have long been popular for several health benefits like bone health, or energy. Typically available in forms like liquids or tablets, end consumers often need to take multiple servings to achieve effective amounts. Something Babyboomers don’t mind, but Millennials? This generation looks out for innovative solutions that make mineral intake enjoyable and convenient. Let's explore how you can revolutionize the mineral experience for your audience and carve out a unique position in the industry!
Are you tired of the same old mineral tablets? Do you feel like your product is being overlooked in a changing market, failing to resonate with your desired audience? As a developer at a supplement brand, you may feel stuck in a rut, struggling to stand out and add value for your target group. But fear not! It is possible to transform your offering, attracting new audiences and repositioning your brand.
Say goodbye to boring mineral tablets and hello to exciting new ways of delivering a daily dose of essential minerals to your customers. We are here to help you create innovative, fun, and effective mineral products that people actually want to try. And why not call it electrolytes?
Moving from a liquid or tablet format to a powder becomes effortless with the right approach. Tell us more about your current and desired formula. We offer a wide range of different minerals forms (sodium, magnesium, potassium, natural marine calcium and trace minerals), (natural) flavourings, colourings and sweeteners fitting your needed label claims. Include additional active ingredients that allow for health claims such as zinc, B-vitamins and vitamin C. Or perhaps you want to add something of your own? After this, you can look at the packaging offerings.
Launching an innovative electrolyte format now becomes fun instead of annoying!
Reorder rate
Unique products launched
Average development time 30 days*
“From idea to launch, the LUS team provided outstanding service and expertise. Their knowledge of ingredients and packaging options helped us introduce several successful, unique flavours. We highly value the label checks. Our customers are happy, and so are we!”
Packaging is more than just the looks: it is about functionality and brand identity. We offer you a wide selection of packaging types, volumes, and colours fitting your brand’s needs while keeping the product safe. If you need guidance on how to make your product stand out on the shelves, let us know, we are here to help.
Most popular choice. Cost-effective and offers a recyclable option, making it the most sustainable packaging type. Dry bag inlcluded. Aimed at a full month supply per jar.
Ideal for single-serving use when your customers are on the go and prefer ease-of-use. Packed in a pouch or box, with a preferred amount of stick packs.
Filled with either powder or stick packs. Gives you the most design space for your marketing message and allows for easy mailbox delivery!
Are you eager getting your appealing electrolyte product out there, ready to innovate and attract a new audience
Whether that is about standing out online or physically in health stores.
Send us an e-mail. One of our electrolyte experts will get in touch shortly to follow up.
Finalize your draft formulation and packaging with (L)us, to ensure your product aligns seamlessly with your brand.
Receive and review your initial offer so you can move forward with confidence.
Get your samples in, try them out, and fine-tune till you get that WOW feeling.
Place your order. Your product will soon arrive in your warehouse, ready to serve a new group of consumers!
The day has come: the launch of your new mineral product in a different format with a new catchy name. As a result, you are attracting young and new customers to your product AND your brand. Consumers now only have to take one scoop and mix it in their water instead of taking multiple hard-to-swallow tablets! Your product is visible in different (online) places and attracts customers that haven’t heard about your brand before.
Get in touch with our team of experts to help you realize this vision.
The MOQ is 210kg input material. For example: this will give you 840 jars when opting for a 250g packaging.
This depends on the complexity of the recipe and the amount of sample rounds needed. For the first samples we strive to send them to you in 2-3 weeks. For the final lead time, we need to calculate in the required ingredients, type of packaging etc. So this will be more clear once the recipe is developed.
For sure! We have developed several formulas for different target groups, so we can definitely offer more guidance on this. The first step is always to fill out the NPD form, this will already help us to define what is needed.
This could be an option if the ingredient is feasible for the formulation and meets the quality requirements. You can always discuss this with your account manager.
We don't help with the design of the label as we are not a design agency, but we do provide a free label check to advise you on complying with the EU regulations. It is not our responsibility that the label content meets the regulations.
Our electrolytes have been one of our fast-growing products which we started selling in 2022. Currently, serving dozens of health brands all with their own unique formula. You can always reach out to us what market proof you exactly find interesting to know. Note that we will always share this anonymously.
Made it to the bottom of the page but couldn’t find the electrolytes for your health market? Explore our dedicated pages for sports and keto-specific electrolytes.
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